Blitz Event Marketing

Is cyber-warfare a genuine threat?

Posted by Blitzer on Saturday, February 12th, 2011

Cyber attacks are already upon us but the rules of digital warfare have yet to be agreed upon. Is it time, as an influential think tank believes, for a digital Geneva Convention? Is it even possible when the internet was designed without country borders and when defining what a “cyber-war” constitutes is near-impossible? “We come [...]

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Manifesto from Anonymous

Posted by Blitzer on Thursday, December 9th, 2010

The new-found attention on Anonymous has led the group to publish its manifesto. In it, it denies that it is a group of hackers. “Anonymous is not an organization…and it most certainly is not a group of hackers,” it said. “Anonymous is an online living consciousness, comprised of different individuals with, at times, coinciding ideals [...]

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How social media has changed any event coverage…

Posted by Blitzer on Wednesday, April 7th, 2010

Leaked video signifies growing power of independent web journalism. We are not intent to discuss the video here but the simple fact of the video’s release also reflects the ongoing revolution in how news gets produced and published. The group, called WikiLeaks, released the Pentagon video on Monday. Less than 24 hours later, the clip had netted more than 1.3 million viewers on YouTube alone!! The transmission of information, in and out of regularly authorized channels, has become much more immediate — and far more viral — than at any point in history. Virtually anyone with a browser and a DSL connection can now bring news to light in dramatic and instantaneous fashion. All these trends converged with the WikiLeaks video. Within moments, the world exploded in furious debate over 38 minutes worth of hard-eyed Baghdad gunfire and death back in 2007.

People who participate on social networks, blogs and other similar venues are there for a reason – and that’s to connect around shared areas of interest and passion, often with an outcome in mind. It does not matter if this is now leaked news or marketing ideas.

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