Archive for October, 2009
Target Your Messages
Selling more efficiently because targeting the right customer with the right product, with the right message in the right way. The old saying in the real estate business – “The three most important things in real estate are location, location, location.” In marketing the three most important things are targeting, targeting and targeting. To create [...]
The keyword phrase myth
There is a myth that the best scenario is to appear at the top of Google’s search results for a really popular word that relates to your industry. However, this is a mistake because if you’re doing this then the chances are that you are focusing on your competitors instead of your own prospective customers. [...]
